Think AI-Native,
Be AI-Native.

Six years in pharma commercial: five in consulting, then AI strategy and product inside pharma. I’ve also built two AI decision products of my own.

Each circle is a decision someone should be making, and nobody is.Why I think so →

Start here

Writing

AAfter judgment gets cheap

Once AI makes judgment cheap, decisions nobody had time for become affordable, and the middle layers of a company may slowly change shape.

BHanding decisions over

How to pick an enterprise AI project, how to build it, and how a system earns decision rights one rung at a time.

CInside pharma commercial

The same ideas in the industry I know best: annual planning, frontline adoption, and a map of ten kinds of AI apps.

All posts, and a search box that answers from them →
Peaks lit red at sunset

The Alps, July 2026More photographs →

Offering